Ten Minutes with Rebecca Allen
September 8, 2009
Function meets fabulous in Rebecca Handbags, a newish line by award-winning designer Rebecca Allen. With their sculpted shapes, Rebecca’s bags are fashionable without being fussy. Luxe lambskin exteriors are lined in surprising shades of plum and bright green. Low-key hardware and invisible magnetic closures keep the look sleek yet stylish. Read on to learn more about Rebecca’s mission to add a little whimsy into every woman’s everyday.
Oligoville: In five words or less, Rebecca is . . .
Rebecca: Whimsical beauty.
Oligoville: How would you describe your ideal customer?
Rebecca: I’d like to think that my designs don’t have an ideal customer. I try to design pieces that every woman would love to wear, whether she’s 90 or 13. I do, however, envision her to be an independent woman who loves to have a statement piece that is functional, practical, and can live up to her everyday life.
Oligoville: How’d you end up a designer?
Rebecca: I started out attending college right out of high school. While there I stumbled upon a costume history class and fell in love. I was in my second year at college and needed to decide whether or not I wanted to continue on a general course or branch off, leave school, and start from scratch doing something I love. So I took a year off and did a little soul searching. I knew that I wanted to pursue a career in fashion, but just needed to take the steps to get there. A year later I attended Miami International University of Art and Design. I spent two straight years piling on the classes and studying accessories design, and received my degree. While in my second quarter I won a contest where I was given a chance to work as an intern at a shoe company in Miami, Sergio Zelcer. I was quickly hired on and maintained my position as assistant accessory designer for two years. After graduation I decided to branch off on my own, and, a year and a half later, here I am.
Oligoville: How/when did you launch your brand?
Rebecca: I launched my brand officially after becoming a finalist in the Independent Handbag Awards. I was one of the student handbag finalists, and, soon after, was contacted by companies and individuals wishing to carry my line.
Oligoville: Why handbags?
Rebecca: I’ve always been in love with fashion, and I enjoyed creating my own accessories. So when it was time to make a decision about where to go next in my life I felt designing handbags to be the way to go.
Oligoville: What’s in your closet? What are you wearing right now?
Rebecca: Right now I have on a dark pair of skinny jeans and a white blouse from H&M, a vintage scarf, and a pair of flats from Urban Outfitters. In my closet I’m a big “staples” kind of girl. I love to purchase items that I know will be perfect for any occasion. I have a ton of dark jeans (the dark color works great when you want to dress up your look a little), basic color tops, and dresses .
Oligoville: What’s in your bag right now?
Rebecca: Right now I’m carrying my Katie tote in the Embossed Lizard Dune, and in it I have: my wallet, sunglasses, Buxom lip gloss from Bare Escentuals, my Blackberry, a small journal to jot down quick inspirations and notes, and business cards. This is a clean purse; usually I have fabric swatches, zippers, crumpled notes, dog treats, and a camera.
Oligoville: Tell us about some unexpected setbacks you have faced since starting your business and what you learned.
Rebecca: Well luckily I attended a university that prepared me well enough to expect anything, but there are definitely setbacks that have arisen since I started. First off, starting a business in this economy is extremely difficult, but I find that if I can stick through it the rewards will pay off in the end. Finding the right factories and suppliers is tough, especially when you are counting all the pennies to determine the right wholesale prices. Of course there is always the usual setback that any business has, such as packages arriving late, etc.
Oligoville: What has been the most rewarding part of your career?
Rebecca: The most rewarding part of my career is seeing others appreciate my designs as much as I do.
Oligoville: Tell us where you expect to see your business in the next five years.
Rebecca: I see myself still creating for my line, eventually expanding into other accessories—belts, maybe shoes and jewelry.
Oligoville: Any advice for aspiring entrepreneurs?
Rebecca: My one piece of advice is to love what you do. I know everyone says this, but when you have your own business you literally eat, sleep, and breathe it.
Oligoville: What’s on your playlist right now?
Rebecca: Right now I’m listening to MGMT, and the sound track to Twilight. I know that’s a little corny, but I’m one of the many fans.
Oligoville: Any last words?
Rebecca: Clothing sizes may change but accessories always fit!
Oligo Giveaway #12 (Winner: Angela J. from Lakeport, CA)
May 31, 2009

How to Win:
- Log In or Register if you haven’t already!
- Leave us a comment on this posting below.
Oligo Giveaway Official Rules
Don’t forget to tell your friends!
19×20 with 28”handles and attached kiss closure coin purse. Light pink lining, inside zipper pocket and cellphone pocket. Wear you heart on your sleeve and love toting it!
A Little About Jamie Kreitman
Jamie Kreitman, a Brooklyn girl with a New York dream. Fashion obsessed since childhood. Fifth Avenue, her destination. Thrust into business by Henri Bendel. Whimsical knitwear in a colorful fashion became her credo. Customers clamored for her shaped jackets with touches of knitted teddy bears, hearts, flowers or hard candies. All SmileWorthy, all of stellar quality.
Once making a name for herself as SweaterGirl, next came T’s, yoga sets, Status flip-flops and Gummy Yummy handbags. Mix & match, match & mix-more funny, fun, fun! What a success! Fashionistas of all ages desperately seeking Jamie. Phone calls ‘round the clock from the fashion obsessed. Emergency pleas for the hottest, the newest, the latest.
Registration for this giveaway closes on Monday June 8th at 12:00 AM (CST). The winner will be randomly selected and announced in our next round of newsletters along with information to our next great giveaway. Please note, you must be living within the United States to qualify for this giveaway.
For designers who would like to participate in our Oligo Giveaway events, please email product information to our fashion director, Claudette Elizondo, at
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